For a local contractor, Google reviews are worth more than almost any ad. They’re the first thing a homeowner checks, and a steady stream of recent 5-star reviews wins jobs while you sleep. The good news: earning them is mostly about timing and asking.
Ask at the peak moment
The best time to ask is right after the job wraps and the customer is happy — not a week later when the glow has faded. A short, friendly message the same day, with a direct link to your Google profile, gets far more responses than “leave us a review sometime.”
Make it one tap
Every extra step loses people. Send the review link by text so it’s one tap from their phone to the review box. Don’t make them search for your business or log into anything they don’t have to.
Catch the unhappy ones privately first
This is the honest version of “review gating,” and the line matters. It’s fine to ask happy customers to post publicly and to give unhappy customers an easy private channel to tell you first — so you can make it right. What’s not okay is suppressing negative reviews or writing fake ones. Earn the good ones; fix the bad experiences.
Make it a routine, not a one-off
A single review push gives you a bump; a routine gives you a reputation. Ask after every completed job and it compounds. Automating the ask — a message that goes out on completion — is the difference between meaning to and actually doing it.
Let’s Get Quoted can send review requests automatically after a job, route the ratings, and import your existing Google reviews onto your site. However you do it, the formula is the same: ask happy customers, ask fast, make it one tap, and never fake it.