For a local contractor, Google reviews are worth more than almost any ad. They’re the first thing a homeowner checks, and a steady stream of recent reviews wins work. The good news: earning them is mostly about timing and asking.
Ask at the peak moment
The best time to ask is right after the job wraps, while it’s fresh — not a week later when the memory has faded. A short, friendly message the same day, with a direct link to your Google profile, gets far more responses than “leave us a review sometime.”
Make it one tap
Every extra step loses people. Send the review link by text so it’s one tap from their phone to the review box. Don’t make them search for your business or log into anything they don’t have to.
Ask everyone the same way
Send every customer the same neutral review request. Give everyone access to the public-review option and a separate way to contact you directly — without changing the options based on their rating. Sorting customers by how happy they seem, and showing the public link only to the happy ones, is review gating however it is worded. Suppressing negative reviews or writing fake ones is worse. Earn the good ones; fix the bad experiences.
Make it a routine, not a one-off
A single review push gives you a bump; a routine gives you a reputation. Ask after every completed job and it compounds. Automating the ask — a message that goes out on completion — is the difference between meaning to and actually doing it.
Let’s Get Quoted sends review requests automatically after a job and offers every customer both routes — the public review page and a private note to you — with no branching on what they rated. However you do it, the formula is the same: ask everyone, ask fast, make it one tap, and never fake it.