Let's Get Quoted
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Insights

Profit, cash & conversion

What Evergreen Lawn & Landscape collected, what they kept, and what turned into won work — last 12 months.

30 days90 days12 monthsAll time

Money

What you kept — last 12 months

Collected$312,500

Payments paid in this window.

Gross profit$100,000

Collected minus $212,500 in costs.

Margin32%

Share of every dollar you keep.

Win rate67%

Quotes that turned into won work.

Materials & supplies $131,250 Labor $81,250

Conversion funnel

Lead → Quoted → Won

Leads8
Top of funnel
Quoted3
38% of leads
Won2
67% of quoted
Lead → won25%

Overall conversion from every lead.

Avg job value$9,369

Average quoted amount across jobs.

Revenue & profit

Collected, last 6 months

Collected Profit kept

Where the work is

Top job types

Patios & hardscape5 · $68,100
Landscape design & install2 · $13,900
Lawn & sod2 · $9,800
Retaining walls1 · $11,400
Drainage1 · $7,900

Where leads come from

Lead source breakdown

Website form4
50% of all leads
Referral2
25% of all leads
Missed call1
13% of all leads
Manual1
13% of all leads